real estate marketing ideas
Create an Informational Section on Your Website or Blog
Blogs (short for web logs) are online journals that give everyone the opportunity to be a writer and publisher. Real estate agents and brokers use the medium to interact with their community and reinforce their image as a local real estate expert.
Here is how to get started:
Understand what a blog can do for you. Blogs are frequently updated and blend personal opinions and fact with links to other resources. If done right, your blog will showcase your real estate know-how and differentiate you from other agents in your area.
Determine the purpose of your blog.
Before you dive into the world of blogging, find your focus. Your blog should be fun and educational.
Define your blog’s goal. It has to position you as the neighborhood real estate expert.
Select blog software and location.
One way would be having your blog integrated into your real estate website. Another way is establish it on one of the platforms such as Wordpress.com or Blogger.com. There are several advantages of having your blog integrated into your website over a separate blog on one of the sub domains of Blogger or Wordpress. It really make sense to have your website in the center of the whole business plan instead of spending time on basically several separate websites.
Select topics for your content.
Besides very obvious ones related to real estate market updates there are plenty of topics that many of home owners should be very interested in.
Blogs (short for web logs) are online journals that give everyone the opportunity to be a writer and publisher. Real estate agents and brokers use the medium to interact with their community and reinforce their image as a local real estate expert.
Here is how to get started:
Understand what a blog can do for you. Blogs are frequently updated and blend personal opinions and fact with links to other resources. If done right, your blog will showcase your real estate know-how and differentiate you from other agents in your area.
Determine the purpose of your blog.
Before you dive into the world of blogging, find your focus. Your blog should be fun and educational.
Define your blog’s goal. It has to position you as the neighborhood real estate expert.
Select blog software and location.
One way would be having your blog integrated into your real estate website. Another way is establish it on one of the platforms such as Wordpress.com or Blogger.com. There are several advantages of having your blog integrated into your website over a separate blog on one of the sub domains of Blogger or Wordpress. It really make sense to have your website in the center of the whole business plan instead of spending time on basically several separate websites.
Select topics for your content.
Besides very obvious ones related to real estate market updates there are plenty of topics that many of home owners should be very interested in.